Social media

Social media is an effective way to start a conversation with your audience. But without stellar captions to relay your message to the hoards of zombies staring at the blue-light, how will people buy what you say or have to sell? That’s where I come in! Check out a selection of the projects I’ve worked on below.

Learn about what’s on offer for your social platforms

  • Need help coming up with engaging, audience-targeted content for your social media platforms?

    I can create, produce, and schedule content that’s relevant to your business across all the main platforms including Facebook, Instagram, LinkedIn, and X (formerly Twitter).

    Content creation can include photography (stock images and professional shots), reels, stories, text-based visuals, as well as writing taglines for your bio. You’ll be able to review a monthly content schedule in advance and apply any changes you see fit.

    This service can be a once-off service or completed on an ongoing basis to best suit your needs.

  • To establish and streamline your company's ongoing social media management, the first step is to create a comprehensive strategy.

    I’ll begin by setting up profiles on major social platforms and any others relevant to your industry.

    Keeping your content fresh, consistent, and tailored to your audience’s preferences will help elevate your company’s online presence and foster meaningful connections with your audience.

  • Are you already a social media guru but just need some help with writing the captions? I’d love to help out. Contact me today for a tailored quote.

Past projects

Studio XVII

Newly formed design and creative house, Studio XVII was in need of some captions that would speak to its minimalist aesthetic with direct sophistication. Utilising a tone that is chic, feminine, and bold, the brand continues to receive requests for new projects across Melbourne.

ABLE Melbourne

ABLE’s Instagram stories were lacking luster. With thorough research, I put together themed content that would inspire their audience to ‘forget DIY and call the experts.’ ​From ABLE Hacks to Project Spotlights, all with a lighthearted twist, I made sure this construction company stood out among competitors. I even put together a brief of possible Call to Action (CTA) taglines the company could utilise in the future.

Liminal VR

Melbourne-based virtual reality company, Liminal VR, were releasing their flagship product, Liminal Platform, on Meta Quest. ​​With an aim of bringing awareness to the app’s launch date to new and existing users, I integrated a combination of in-house statistics and punchy one liners to convey the benefits of the app on mood and mindset.

InvestSMART

With a strong focus on finance and investing for mature Australians, these captions called for a professional and direct approach that would speak to those everyday Aussies who knew a thing or two about making the right investments.

FAQs

  • I can write captions for you to post across your social media platforms. These captions will ensure the voice and tone is consistent with your brand, but keep in mind, different platforms often have unique audiences you want to engage with. For example, your business tone on Instagram may be quite casual and relaxed compared to an informative tone on LinkedIn.

  • Yes, I can offer social media management. This includes the setup of your social platforms (Facebook, Instagram, Twitter, LinkedIn, YouTube, etc), post design and images, captions, and ongoing interaction/engagement with audiences. I can provide you with a tailored quote here.

  • Yes, social media is a great outlet where you can be targeting existing and new clients. You may not need all of the social platforms, but having the right ones that suit your business needs and goals can absolutely give you the one-up on your competitors.

  • Yes, as an experienced Content Marketer not only do I write copy, but I can also create and design social media posts for your brand/business.

Time for results.